I’m Stefano Andreini, a brand innovator and multidisciplinary artist who transforms ideas into powerful identities, blending business strategy with creative vision.

For more than fifteen years, I’ve dedicated my career to helping companies shape how they present themselves to the world. My work is driven by the belief that a brand is not just a logo or a campaign; it’s a story, an identity, and an experience that must feel alive and authentic. I personally select the clients I work with and guide them through a complete transformation, building brands entirely from zero,  from the name and concept to the design, tone of voice, and marketing strategy. Every brand I show is 100% created by me, many even with the naming included, like Copetta.com, Begermi.com, and Fouroot.com.

As an artist, I approach branding as if I were painting a canvas, carefully balancing creativity and precision, aesthetics and strategy. Over the years, I’ve collaborated with more than a hundred companies, creating new identities and redefining existing ones to help them grow and evolve. My experience includes working as Head of Marketing for Parque Arauco S.A., one of Chile’s leading retail groups, and as Head of Design and Art Direction for BuinZoo, where I led the complete rebranding of the country’s most iconic zoological park.

I am also an expert in digital marketing, running successful campaigns since 2018 with my agency We Are Indigo in Chile, where I combine data, creativity, and strategic thinking to deliver results. Today, I focus on projects I deeply believe in, such as Antwerpen Fine Jewelry, where I serve as Marketing Director, and Begermi, where I am a founding partner.

My mission is always the same: to turn ideas into identities that inspire, connect, and endure. For me, branding is more than a profession, it’s my craft, my passion, and my way of creating lasting impact. Beyond design, I actively step into companies to solve real challenges, from redefining their brand positioning to boosting their sales. My commercial background; building businesses in import and export, running a creative agency, and managing a printing company. Gives me a unique perspective that goes far beyond aesthetics. I understand how strategy, creativity, and business must work together to deliver growth, and I bring that vision into every project I take on.